Social Media Image Sizes 2024
Complete reference guide for social media image dimensions. Updated for 2024 with all major platforms including Instagram, Facebook, Twitter, LinkedIn, YouTube, TikTok, and Pinterest.
Image Sizes
Platforms
Updated
Resizer Tool
Optimal image dimensions for Instagram in 2024
Profile Picture
Displays as 110×110 on mobile
Post (Square)
Most popular format
Post (Portrait)
Takes up more feed space
Post (Landscape)
Minimum height 566px
Story
Full screen vertical
Story Highlight Cover
Circle crop applied
Reels
Same as Stories
IGTV Cover
Vertical video thumbnail
Optimal image dimensions for Facebook in 2024
Profile Picture
Displays as 170×170 on desktop
Cover Photo
820×312 on mobile
Post Image
Link sharing format
Event Cover
1200×628 minimum
Story
Same as Instagram Stories
Ad Image
News Feed ads
Optimal image dimensions for Twitter in 2024
Profile Picture
Circle crop applied
Header/Banner
Cover photo
In-Stream Photo
Single image tweets
Card Image
Link preview cards
Fleets
Temporary stories (deprecated)
Optimal image dimensions for LinkedIn in 2024
Profile Picture
Displays as 200×200
Cover Photo
Personal profile background
Company Logo
Square company logo
Company Cover
Company page header
Post Image
Link sharing format
Article Header
LinkedIn article cover
YouTube
Optimal image dimensions for YouTube in 2024
Channel Profile
Circle crop on mobile
Channel Art
TV safe area 1546×423
Video Thumbnail
HD recommendation
End Screen
Video end cards
Community Post
Community tab images
TikTok
Optimal image dimensions for TikTok in 2024
Profile Picture
Circle crop applied
Video
Vertical full screen
Cover Image
Video thumbnail
Optimal image dimensions for Pinterest in 2024
Profile Picture
Circle crop applied
Pin (Square)
Square format
Pin (Portrait)
Recommended format
Board Cover
Custom board covers
Web & Email
Standard dimensions for websites, blogs, and email marketing
Website Header
Full HD hero images
Blog Post Header
Featured image
Website Banner
Promotional banners
Email Header
Email newsletter
Favicon
Browser tab icon
Open Graph
Social sharing preview
Social Media Image Best Practices
- • Use high-resolution images (at least 1080px width)
- • Save as JPEG for photos, PNG for graphics
- • Compress to 85-95% quality for web
- • Test on mobile devices before posting
- • Maintain consistent brand colors and fonts
- • Instagram: Use 4:5 portrait for more feed space
- • Facebook: 1.91:1 ratio works best for link sharing
- • Twitter: Ensure text is readable at small sizes
- • LinkedIn: Professional, clean design works best
- • YouTube: Bright, high-contrast thumbnails